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Dive into a collection of past newsletters.
The 40-70 Rule: Why the Best Reps Act Before They're Ready

Mar 17, 2026

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9 min read

The 40-70 Rule: Why the Best Reps Act Before They're Ready

What Colin Powell and Jeff Bezos Can Teach You About Moving Faster

Vibe Selling Is Real (And There's Data to Prove It)

Mar 12, 2026

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9 min read

Vibe Selling Is Real (And There's Data to Prove It)

The Neuroscience Behind Why Some Reps Just "Feel" Right

Too Many Cooks in the Deal: How to Sell to a Buying Committee

Mar 10, 2026

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8 min read

Too Many Cooks in the Deal: How to Sell to a Buying Committee

How a 1968 Psychology Experiment Can Help Predict Your Stalled Pipeline

What to Do in the 30 Days After You Lose a Deal

Mar 5, 2026

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8 min read

What to Do in the 30 Days After You Lose a Deal

The Blueprint for Winning the Deal the Second Time Around

3 Voice Tricks That Can Make Up for a Bad Sales Script

Mar 3, 2026

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9 min read

3 Voice Tricks That Can Make Up for a Bad Sales Script

What 8,000 Phone Calls Reveal About Tone, Pace, and Silence

Why the Second Best Rep on Your Team Is Actually the Most Valuable

Feb 26, 2026

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9 min read

Why the Second Best Rep on Your Team Is Actually the Most Valuable

Why the #2 Rep Scales Better

The Weird Economics of Selling Against a Free Competitor

Feb 24, 2026

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10 min read

The Weird Economics of Selling Against a Free Competitor

How to Sell When Your Competition Costs $0

What Undercover Cops Can Teach You About Building Trust Fast

Feb 19, 2026

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8 min read

What Undercover Cops Can Teach You About Building Trust Fast

How FBI Agents Build Trust in Just a Matter of Days

Sales Lessons From Michael Ovitz

Feb 17, 2026

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9 min read

Sales Lessons From Michael Ovitz

300 Calls a Day, $500K in Gifts, and a 7-Hour Hike With Bill Murray

The Sales Role That Didn't Exist 2 Years Ago

Feb 12, 2026

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10 min read

The Sales Role That Didn't Exist 2 Years Ago

What the heck is a GTM engineer, and why you should pay attention.

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